The Digital Marketing Coordinator is responsible for planning, creating, and publishing social content, managing community engagement across all social media channels, and assisting with other marketing activities in support of Chesapeake Arts Center’s mission and programs. The Digital Marketing Coordinator develops and implements social media content. The Digital Marketing Coordinator creates campaigns and content, schedules posts, develops the social media calendar, and evaluates and tracks metrics. In consultation with the Marketing Communications Manager and other key staff, the Digital Marketing Coordinator will support a variety of other marketing activities to advance the CAC’s brand and mission and increase engagement and sales of CAC events and programs. The Digital Marketing Coordinator will uphold high standards of excellence in customer service. This is an entry-level, part-time, hourly position (20-25 hours/week). Supervisory Responsibilities: ▪ This position does not supervise other employees. Duties/Responsibilities: Social Media: 65% ● Develop and implement social media content strategy to promote CAC, its arts programs, classes, workshops, performances, events, fundraising, and other activities. ● Oversee and implement weekly (day-to-day) social media presence including but not limited to, Facebook, Instagram, Pinterest, LinkedIn and Twitter, Tik Tok and other platforms. ● Plan and create engaging content for CAC’s social media platforms to drive sales and increase community engagement. ● Work collaboratively with the Communications Manager and other CAC staff on communications plans and social media messaging for CAC arts activities. ● Build and manage a social media content calendar. ● Book and design all CAC social media ads and digital advertising to support programs and CAC’s brand. ● Monitor social engagement performance and identify improvements and opportunities for growth. ● Continuously monitor and evaluate CAC sales and engagement and adapt activities as needed. ● Create reports for the Marketing Communications Manager, staff directors and others, as needed. Other Marketing activities: 35% ● Assist with other general marketing activities including but not limited to: o Write and send monthly press releases about CAC events and activities. o In partnership with the Marketing Communications Manager, design and/or update fliers, posters, slides, and other branding for CAC buildings and external distribution. o Ensure that weekly and monthly external marketing calendars are kept up to date. o Draft and manage CAC’s blog. ● Attend CAC classes, events, and programs to take photographs for social media and general marketing use and staff information booths at community events as needed. ● Assist with special events, performances, or other CAC activities as needed. ● Perform other related duties as assigned by the Executive Director. Required Skills/Abilities: ● Bachelor’s degree in English, Communications, Public Relations or related field; professional experience can replace degree requirements. ● Minimum 1-2 years of experience with social media platforms, marketing or related fields. ● Experience with social media engagement strategy and various platforms, including SEO. ● Demonstrated excellence in digital copywriting, content creation, and curation. ● Strong understanding of Hootsuite or other social media management platforms. ● Strong skills in Photoshop, Canva, or other graphic design platforms. ● Strong organizational skills, able to manage multiple projects simultaneously. ● Excellent written and verbal communication skills; strong interpersonal skills. ● Strong computer skills: knowledge of Google Drive and other standard business. technology is required; knowledge of and experience in using standard Microsoft Office programs. ● Ability work quickly and efficiently and meet deadlines; be self-directed and take initiative. ● Ability to work remotely or in person. ● Experience working in an arts or nonprofit organization preferred but not required. ● Ability to approach challenges in a supportive and creative manner; and to work collaboratively with colleagues and community members. ● Exhibit professional and approachable demeanor; positively represent CAC in all job responsibilities. ● Position requires occasional travel in and around sites within Anne Arundel County and Baltimore with reliable transportation. ● May require occasional standing, cleaning, organizing, walking, lifting, and bending. ● Flexible schedule as well as some weekends/evenings for CAC events. Physical Requirements: ● Prolonged periods of sitting at a desk and working on a computer. ● Must be able to lift up to 15 pounds at times.