DEADLINE: 5:00 P.M. EDT, August 29, 2016
Are you a graphic designer who has created distinctive logos?
Are you a graphic designer who has developed smart, intuitive UX interfaces?
Are you a graphic designer who wants to put your signature on the City of Baltimore?
If you've answered "YES" to all three questions, we would like to meet you!
A group of local organizations is working together to create an interactive, accessible, and web-based Cultural Mapping Tool for the City of Baltimore. The Mapping Tool will illustrate, in layers, Baltimore's arts and cultural assets such as: artist housing locations; artist work, performance, and exhibit spaces; public art; and non-profit and for-profit arts organizations and arts presenters. The map will also have non-arts-related layers: population demographics and density; businesses; additional nonprofit organizations; real estate; parks and greenspaces; and other civic and social information.
The tool will be used for research, planning, exploration, and investment. It will identify gaps and hopefully foster a more equitable distribution of resources along with a heightened awareness by cultural institutions, businesses, and elected officials of new audiences, customers, and constituents.
The Baltimore Office of Promotion & the Arts, Greater Baltimore Cultural Alliance, and the Robert W. Deutsch Foundation serve on the Steering Committee for the Mapping Tool. The Baltimore Neighborhood Indicators Alliance-Jacob France Institute is the project manager.
For more information, see:
We are looking for a graphic designer or design firm that can work with our developer to create a logo and UX that the arts community, businesses, and residents of Baltimore will find user-friendly, vibrant and essential to their decision making processes.
Design Requirements and Technical Specifications
We are looking for a designer or design organization with:
- A strong portfolio of design work, both digital and print, that demonstrates attention to detail and a holistic approach to design challenges.
- An eye for clean visual design.
- Experience leading the direction and development of visual identity, including branding, visual style systems, and UI pattern libraries.
- Experience working with a crowdsourcing or open data platform
- The ability to develop and articulate design concepts and rationales.
- The ability to take a user-centered design approach and comfort gathering feedback from beta users and stakeholders.
- The ability to create an accessible design for a broad and diverse audience.
- The ability to work with the client and interactive team to take a project from concept to completion.
- The ability to work collaboratively and iteratively with quality assurance and engineering throughout the development process.
- The ability to organize complex information in a simple, user-friendly, and elegant way.
- The ability to develop wireframes and prototypes to effectively communicate the user experience and functionality.
- The ability to perform quality assurance testing to identify design flaws across multiple browsers and devices and work with the development team to resolve them.
- The ability to design for touch screen, desktop, web and mobile applications.
- The understanding of data-driven user research, user personas, observation and analysis, journey mapping, storyboarding, wireframes, task flows, visual mockups, evaluation of information architecture and navigation methods, prototyping, style guides and documenting the user experience.
Terms and Conditions
All individual designers and firms are welcome to respond to this RFP. Due to the nature of this project, Baltimore-based individuals and firms are strongly encouraged.
Work on this project will begin October 1, 2016 and is anticipated to conclude by January 31, 2017.
- At least ten (10) initial logo design concepts, to be pared down to three (3) refined logo design options
- Typeface samples for each area of the site
- Color palette
- Style Guide
The budget for this project cannot exceed $25,000.
All rights and title for this project will belong exclusively to the Baltimore Neighborhood Indicators Alliance-Jacob France Institute. The designer may use the product solely as a component of their portfolio.
Education and Experience:
- BA/BFA or above in Interaction Design, Human-Computer Interface Design, Graphic Design, Information Visualization, or other design field or equivalent work experience.
- A minimum of 3 years professional experience as a UI/UX designer, information architect, visual designer, interaction designer, user interface designer, or similar role required.
- Experience in understanding and designing the relationship between the GUI and physical controls to enhance the overall user experience with an application.
- Experience with responsive design.
- Excellent brand design skills in product, digital and motion design.
- Knowledgeable of the latest innovations in UX interface design.
- Ability to meet milestones and deadlines on time.
- Superb attention to detail.
Application Process and Deadline
All applications must be in digital format and sent via email to [email protected] and may include attachments in Adobe Acrobat.pdf®, Microsoft® (MS) Windows XP applications or compatible format including MS Word®, MS Excel®, and graphics in .jpg format.
Your application must include:
1. Cover Letter
2. Applicant Details:
- Firm Name (If Applicable)
- E-mail Address
3. Resume(s) or Firm Profile
4. Required Work Samples
- JPEG images of 5 previously designed logos
- URLs of 5 websites you've previously designed
- Documentation of a previously designed UX explaining technical aspects, transformation details and phases, commercial presentation or other notes about the design
5. Detailed Project Budget including Direct and Indirect Costs not to exceed $25,000
6. Three references of past clients including their email addresses and phone numbers
Only complete applications will be considered. Send all of the materials listed above to [email protected].
All applications must be received by 5:00 P.M. EDT, August 29, 2016
Questions? Please contact Alyce Myatt, [email protected].